Who am I, Who are they?
I have found this task very useful in helping discover who I am/who i want to be as a designer. I have never before made a decision on the specific area of design that i wish to focus on and by outlining this i feel i have a better understanding of who i want to be as a designer. By researching into other individuals/studios that focus on this specific area i have been able to outline what i need to do in order to get myself into the industry and what i need to improve on to make sure i am ready.
Analysing myself using the 4P's has also been an extremely useful tool for me, making decisions about my practice that will help establish what i need to do in order to be ready for the industry and to get a better understanding of where i fit into the industry.
This task has been a great help in showing me who i am and where i want to be as well as what i need to do to get there.
Showing posts with label task 1. Show all posts
Showing posts with label task 1. Show all posts
Friday, 3 August 2012
Wednesday, 1 August 2012
enterprise task 1 - pppp
Evaluation of myself using the 4P'a
Product
I will have to establish who i am as a graphic design in comparison to others out there before i promote myself as a product. As i am hoping to go into the editorial side of graphic design i will have to look at the competition out their in terms of other designers and promote myself above them.
Price
If the job role that i decide to go into is being the graphic designer for a magazine company which is what i would like to do after university the company could go down a few routes in terms of price. The company could be profit/non-profit, could either be a free handout magazine or a priced item. Also all profits from the magazine could come from just selling ad space itself.
Depending on what route the magazine would lead in terms of pricing would determine how much i would charge the company for my services. Pricing my services will be an interesting learning curve, i would have to base it on experience within design, charging myself for less to begin with to put myself ahead of competition without underpricing myself as a graphic designer, also would depend on the amount of hours spend working.
I would have to take allot into consideration before beginning to put a costing on myself as a graphic designer.
Place
Will i initially start working within a design studio for an already established company, will i try to promote my services as self employed graphic design graduate; then would i need a design studio?, or will i begin a small design studio with fellow graphics student splitting the cost of a design studio?
Lots of things to consider before choosing a location for my practice.
Which one would be better suited to get me into the area of design that i would like to focus on.
Promotion
Promotion will be key if i intent to get my name out there as a graphic designer. However thankfully their are tons of self promotional devices online which are free that i can use to do so.
An online presence is very important if i want to catch the attention of design companies.
I will try to use all the online promotional webpages in order to help promote myself, this would include things like;
twitter - https://twitter.com/edwisecoopstick
tumblr - eddieisnotavailable.tumblr.com
webpage - (in the process of making) eddieliamcooper.stacey.com
behance
...and many more.
I will also have to look into print based collateral that designers and design studios use to get their name out there.
Here are some interesting innovative ways that designers have used to self promote themselves.
Şahsi Kimlik Çalışması
Creative self promotions, really simple but effective idea here. Something i wouldnt really do for myself however the idea and concept behind it is really clever, instantly recognisable and engaging with clients. Good way to get your message across. Strengths; unique, clever, engaging. Weakness; visual consistency of the design throughout all outcomes becomes a bit repetitive and dull, especially with the colour limitations, maybe should stick to using the word search design to only a few of the promotional material. Opportunities; minimalise the use of the design and combine with strong typography on other pieces of self promotional things to really boost the designs, also maybe try with different stocks and print finishes. Threats; it's unique, engaging, if i saw this i would definitely pick it up and look at it, means my self promotion needs to be much better.
Takahiro Kurashima
Poemotion is an interactive book-object. The abstract graphical patterns in this small volume are set in motion as soon as you move the attached special foil across them: moiré effects allow complex forms to develop, set circles in motion and make graphical patterns vibrate. Inspired by Seesaw, an earlier book from the publisher, in a playful and at the same time minimalist way the Japanese designer Takahiro Kurashima establishes a link to the motif of a “School of Seeing” that has long occupied a special place in the program of Lars Müller Publishers. With this book the viewer can discover how, as if by magic, figures and forms are created out of optical overlays, set in motion and then disappear again. In the era of digitalization this book shows that interactivity is also possible in the format of the analogous, bound book.
enterprise task 1
What skills/interests do i have and how do they relate to the needs of my client group?
Hopefully the client group that i hope to work with will allow me to have the freedom to be experimental with my outcomes. I hope to work either as the graphic designer for a magazine company or to work within a studio environment mainly focussing on the publishing and editorial side of graphic design. I feel my conceptual thinking is strong, coming up with strong innovative concepts for design work, which is why i feel i would work best working for a company/design studio with an interest in contemporary design allowing me to be experimental with the processes behind the design work and the overall finished aesthetics of finished outcomes. This would relate to the client group by providing them with contemporary graphic design work which would fit the target audience. My growing knowledge of typography would be another one of my skills, being focussed on image for most of my practice and only just deciding to change to working with type, my knowledge of type is not as strong as others in the year group at this moment, however with my ever growing interest and practice with working with type I am starting to produce some really nice pieces of type driven outcomes. My on going improvement of my type skills is essential if i would like to focus on working with publishing.
What Skills are needed and what skills do you want to develop?
Typography, as i said previously my knowledge of typography could be improved massively, which would be very essential if i hope to pursue the carear of working with publishing and editorial design. My interest with typography is constantly growing and i feel with the on going constant practice as well as research my skills and knowledge of typography will soon be ready for industry.
What are your professional/creative aims and how do they relate to the needs of the client group?
Get as much industry experience, look into sorting out placements and studio visits at studios that interest me, to help me see what is out their in terms of where i could take my design work and gain a strong focus on what area of design i would like to focus on as a designer. Also to self promote myself as much as possible in order to get my name out there, try to get commissioned work over summer to see what it would be like working as a graphic designer. All just things to help me sort out what i should do with my life.
Hopefully the client group that i hope to work with will allow me to have the freedom to be experimental with my outcomes. I hope to work either as the graphic designer for a magazine company or to work within a studio environment mainly focussing on the publishing and editorial side of graphic design. I feel my conceptual thinking is strong, coming up with strong innovative concepts for design work, which is why i feel i would work best working for a company/design studio with an interest in contemporary design allowing me to be experimental with the processes behind the design work and the overall finished aesthetics of finished outcomes. This would relate to the client group by providing them with contemporary graphic design work which would fit the target audience. My growing knowledge of typography would be another one of my skills, being focussed on image for most of my practice and only just deciding to change to working with type, my knowledge of type is not as strong as others in the year group at this moment, however with my ever growing interest and practice with working with type I am starting to produce some really nice pieces of type driven outcomes. My on going improvement of my type skills is essential if i would like to focus on working with publishing.
What Skills are needed and what skills do you want to develop?
Typography, as i said previously my knowledge of typography could be improved massively, which would be very essential if i hope to pursue the carear of working with publishing and editorial design. My interest with typography is constantly growing and i feel with the on going constant practice as well as research my skills and knowledge of typography will soon be ready for industry.
What are your professional/creative aims and how do they relate to the needs of the client group?
Get as much industry experience, look into sorting out placements and studio visits at studios that interest me, to help me see what is out their in terms of where i could take my design work and gain a strong focus on what area of design i would like to focus on as a designer. Also to self promote myself as much as possible in order to get my name out there, try to get commissioned work over summer to see what it would be like working as a graphic designer. All just things to help me sort out what i should do with my life.
enterprise task 1
The area that i am most interested in focussing on within my graphic design practice would be publishing, looking at creating visuals for magazines and booklet covers aswel as going into the editorial side of it and designing the overal layout of magazines with this in mind working mainly with design for print however trying to someway incorporate screen based media for outcomes. Working within in a graphic design studio creating a vast range of work for clients however mainly focussing on publishing. or being the graphic designer for a magazine company both allowing freedom for experimental, innovative design work. It is just quite hard to but a pin in where i want to take my focus within graphic design being that i have only recently moved from illustration to gain an interest in graphic design, although i know it would hopefully lie within the publishing side being that recently I have gained a growing interest in the field.
My main inspiration for focussing on this area of design would come from design studios such as 'studio laucke siebein' in Netherlands, 'Say-what' in france and a magazine editors in spain which always features modern experimental design 'Jpeople'. Each of these studios produce the type of work that i can see myself doing when i graduate, and are definitely places i should contact for studio visits.
studio laucke siebein
Probably one of my favourite design studio at the minute, ran by 3 graphic design graduates in Netherlands receives a huge range of commissioned work in almost every client group focussing mainly on magazine and book design however it seems they are allowed complete freedom for experimentation with their outcomes.
Say what
Another design studio in France which focusses mainly on publishing and editorial design for their work produced. Always keeping up to date with modern design and show this with their outcomes.
J people
This is not strictly a graphic design studio but somewhere i could definitely see myself working later on in life, working somewhere like this. Jpeople, is a magazine company that all work together in a studio environment from editors to writers to graphic designers, being part of the graphic design team for this type of company would be a really interesting roll, allowing you to be completely experimental with your outcomes, giving yourself pretty much complete freedom with the design work and keep up to date with contemporary design.
My main inspiration for focussing on this area of design would come from design studios such as 'studio laucke siebein' in Netherlands, 'Say-what' in france and a magazine editors in spain which always features modern experimental design 'Jpeople'. Each of these studios produce the type of work that i can see myself doing when i graduate, and are definitely places i should contact for studio visits.
studio laucke siebein
Probably one of my favourite design studio at the minute, ran by 3 graphic design graduates in Netherlands receives a huge range of commissioned work in almost every client group focussing mainly on magazine and book design however it seems they are allowed complete freedom for experimentation with their outcomes.
Another design studio in France which focusses mainly on publishing and editorial design for their work produced. Always keeping up to date with modern design and show this with their outcomes.
J people
This is not strictly a graphic design studio but somewhere i could definitely see myself working later on in life, working somewhere like this. Jpeople, is a magazine company that all work together in a studio environment from editors to writers to graphic designers, being part of the graphic design team for this type of company would be a really interesting roll, allowing you to be completely experimental with your outcomes, giving yourself pretty much complete freedom with the design work and keep up to date with contemporary design.
enterprise task 1
Who am i as a creative in relation to who is out there?
Originally i wanted to creative practise to solely be illustration, not working in a studio environment working
on my own for my self maybe with a few collaborations and hopefully with enough self promotion and
commissions and work to get my name out there i will hopefully be big enough within illustration for
clients to target me for commissions as well as selling prints, books and other merchandise through my
website.
However throughout the coarse of the second year my interests within design have changed, by trying
new approaches towards answering briefs i have become more focussed within more typographic,
experimental, concept driven graphic design outcomes.
i feel now the area i would like to go into within graphic design would now be magazine and book
design, focussing on experimental outcomes within magazine cover design and the editorial and
layout aspect of it.
Working within a studio environment would something that interests me now also, allowing me to
work as a team focussing on a huge range of clients and possible outcomes who would be interested
in work produced in my style.
- music industry
- retail
- publishing
-branding
-promotions
on my own for my self maybe with a few collaborations and hopefully with enough self promotion and
commissions and work to get my name out there i will hopefully be big enough within illustration for
clients to target me for commissions as well as selling prints, books and other merchandise through my
website.
However throughout the coarse of the second year my interests within design have changed, by trying
new approaches towards answering briefs i have become more focussed within more typographic,
experimental, concept driven graphic design outcomes.
i feel now the area i would like to go into within graphic design would now be magazine and book
design, focussing on experimental outcomes within magazine cover design and the editorial and
layout aspect of it.
Working within a studio environment would something that interests me now also, allowing me to
work as a team focussing on a huge range of clients and possible outcomes who would be interested
in work produced in my style.
- music industry
- retail
- publishing
-branding
-promotions
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